Assignment InstructionsBrand Extension Assignment: Choose a product write a 5-page paper discussing how you would create a brand extension of that product. Include your rationale for the brand extension.Areas to include:Brand (to include a brief background)Extension ideaRation/justification or need for the new idea relates the idea back to the companys mission statementTarget marketMarketing/launch strategy (to include pricing and channel strategy)Ethical considerations
In your first post, introduce yourself to your instructor and
In your first post, introduce yourself to your instructor and peers. Share who you are, where you are from, and what your goals are in